{"id":3331,"date":"2014-11-06T09:14:58","date_gmt":"2014-11-06T01:14:58","guid":{"rendered":"http:\/\/13tech.com.cn\/?p=3331"},"modified":"2014-11-06T09:15:23","modified_gmt":"2014-11-06T01:15:23","slug":"%e4%ba%92%e5%8b%95%e8%a8%ad%e8%a8%88%e5%a4%a7%e5%b8%abjon-kolko%e8%ab%87%e7%a4%be%e6%9c%83%e4%bc%81%e6%a5%ad","status":"publish","type":"post","link":"https:\/\/www.uxren.cn\/?p=3331","title":{"rendered":"\u4e92\u52d5\u8a2d\u8a08\u5927\u5e2bJon Kolko\u8ac7\u793e\u6703\u4f01\u696d"},"content":{"rendered":"<p><a href=\"http:\/\/13tech.com.cn\/wp-content\/uploads\/2014\/11\/Jon-Kolko.jpg\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-3333\" alt=\"Jon Kolko\" src=\"http:\/\/13tech.com.cn\/wp-content\/uploads\/2014\/11\/Jon-Kolko.jpg\" width=\"600\" height=\"337\" srcset=\"https:\/\/www.uxren.cn\/wp-content\/uploads\/2014\/11\/Jon-Kolko.jpg 600w, https:\/\/www.uxren.cn\/wp-content\/uploads\/2014\/11\/Jon-Kolko-300x168.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>\u5927\u7d04\u5f9e\u53bb\u5e74\u958b\u59cb\uff0c\u7b46\u8005\u958b\u59cb\u8a66\u8457\u53bb\u4e86\u89e3\u8a2d\u8a08\u9818\u57df\uff1b\u4e26\u4e0d\u662f\u56e0\u70ba\u7a81\u7136\u767c\u73fe\u81ea\u5df1\u7684\u8208\u8da3\u662f\u62ff\u8d77\u756b\u7b46\uff0c\u800c\u662f\u767c\u73fe\u5982\u679c\u60f3\u8981\u5275\u696d\uff0c\u6216\u8005\u662f\u60f3\u8981\u89e3\u6c7a\u4eba\u5011\u6240\u9762\u81e8\u7684\u4e00\u4e9b\u554f\u984c\uff0c\u90a3\u9ebc\uff0c\u4f7f\u7528\u8005\u4e2d\u5fc3\u8a2d\u8a08\uff08UCD, User-Centered Design\uff09\u7684\u6982\u5ff5\u53ca\u65b9\u6cd5\uff0c\u53ef\u80fd\u662f\u6700\u91cd\u8981\u3001\u6700\u61c9\u8a72\u82b1\u6642\u9593\u4e86\u89e3\u7684\u77e5\u8b58\u3002\u81f3\u65bc\u4ee5\u4f01\u696d\u5f62\u5f0f\u89e3\u6c7a\u793e\u6703\u554f\u984c\u7684\u300c\u793e\u6703\u4f01\u696d\u300d\uff0c\u96d6\u8b93\u4eba\u5fc3\u56ae\u5f80\u4e4b\uff0c\u4f46\u4f3c\u4e4e\u662f\u96e3\u4e0a\u52a0\u96e3\uff1a\u5275\u696d\u90fd\u5df2\u7d93\u5f88\u56f0\u96e3\u4e86\uff0c\u9084\u8981\u8a66\u5716\u89e3\u6c7a\u5b58\u5728\u5df2\u4e45\u7684\u793e\u6703\u554f\u984c\uff1f\u6240\u4ee5\u7576\u807d\u5230\u53f0\u7063\u4e92\u52d5\u8a2d\u8a08\u5e74\u6703\u9019\u6b21\u7684\u4e3b\u984c\u662f\u300c\u793e\u6703\u5275\u65b0\u300d\uff0c\u66f4\u6703\u9080\u8acb Jon Kolko \u4f86\u8ac7\u793e\u6703\u4f01\u696d\uff0c\u7b46\u8005\u5c31\u5341\u5206\u611f\u8208\u8da3\u3002\u800c Jon Kolko \u4e5f\u4e0d\u8ca0\u6240\u671b\u5730\u5e36\u4f86\u4e86\u4e00\u5834\u6fc0\u52f5\u4eba\u5fc3\u7684\u6f14\u8b1b\u3002<\/p>\n<p><span style=\"line-height: 1.5em;\">Jon Kolko \u5275\u8fa6\u4e86 Austin Center For Design \u4f86\u6559\u6388\u4e92\u52d5\u8a2d\u8a08\u53ca\u793e\u6703\u5275\u65b0\uff0c\u4ed6\u64b0\u5beb\u7684\u300aThoughts on Interaction Design\u300b\uff08\u7c21\u4e2d\u7248\u66f8\u540d\uff1a\u4ea4\u4e92\u8a2d\u8a08\u6c89\u601d\u9304\uff09\u4e5f\u662f\u4e92\u52d5\u8a2d\u8a08\u9818\u57df\u4e2d\u9817\u53d7\u63a8\u5d07\u7684\u8457\u4f5c\u3002\u4ee5\u4e0b\u5c07\u8a66\u5716\u9084\u539f Jon Kolko \u5728 IxDA Taiwan 2013: Social Innovation \u4e2d\u6f14\u8b1b\u7684\u5167\u5bb9\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Jon Kolko: The Next Step for Design \u2013 Social Entrepreneurship<\/strong><\/h4>\n<p>\u73fe\u5728\u7684\u4e16\u754c\uff0c\u79d1\u6280\u7522\u54c1\u8d8a\u4f86\u8d8a\u4fbf\u5b9c\uff0c\u800c\u8a2d\u8a08\u5e2b\u7684\u89d2\u8272\u8d8a\u4f86\u8d8a\u88ab\u91cd\u8996\u4e86\u3002\u4f7f\u7528\u8005\u7d93\u9a57\u8a2d\u8a08\u5e2b\u50cf\u662f\u6416\u6efe\u5de8\u661f\u4e00\u6a23\uff0c\u67d0\u4e9b\u516c\u53f8\u751a\u81f3\u8a2d\u7f6e\u4e86 CDO\uff08Chief Design Officer\uff09\u7684\u8077\u4f4d\u3002\u5f88\u68d2\u5427\uff1f\u9023\u653f\u5e9c\u4e5f\u5f37\u8abf\u5275\u65b0\uff0c\u5305\u62ec\u7f8e\u570b\u3001\u53f0\u7063\u653f\u5e9c\u90fd\u662f\u3002<\/p>\n<p>\u770b\u8d77\u4f86\u4e00\u5207\u90fd\u5f88\u7f8e\u597d\u2026\u4f46\u5176\u5be6\u85cf\u8457\u8a31\u591a\u554f\u984c\u3002\u6211\u7684\u89c0\u5bdf\u662f\uff1a\u6211\u5011\u5f88\u64c5\u9577\u8a2d\u8a08\uff0c\u537b\u5f80\u5f80\u5f88\u4e0d\u64c5\u9577\u9078\u64c7\u8a2d\u8a08\u7684\u984c\u76ee\u3002<\/p>\n<blockquote>\n<h5>We\u2019re really good at designing stuff, but we\u2019re really bad at picking things to design.<\/h5>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p>\u8209\u4f8b\u4f86\u8aaa\uff0c\u5e02\u9762\u4e0a\u6709\u8a31\u591a\u53ef\u4ee5\u5e6b\u52a9\u4f7f\u7528\u8005\u627e\u5230\u9644\u8fd1\u5ec1\u6240\u7684\u624b\u6a5f App\uff1b\u9019\u4e9b App \u7684\u78ba\u7814\u7a76\u4e86\u4f7f\u7528\u8005\u7684\u9700\u6c42\u3001\u8a2d\u8a08\u4e86\u5408\u9069\u7684\u4ecb\u9762\u8207\u4e92\u52d5\u65b9\u5f0f\u3001\u59a5\u5584\u8003\u91cf\u4e86\u60c5\u5883\uff0c\u4f46\u662f\u9019\u4e9b App \u5c0d\u6211\u5011\u7684\u793e\u6703\u5e36\u4f86\u7684\u6b63\u9762\u5f71\u97ff\u7562\u7adf\u6709\u9650\u3002<\/p>\n<p>\u6211\u5e38\u5e38\u807d\u5230\u6709\u4eba\u8aaa\uff0c\u5f88\u559c\u6b61\u8a2d\u8a08\uff0c\u4f46\u662f\u5de5\u4f5c\u7e3d\u662f\u5f88\u7121\u804a\uff0c\u8001\u95c6\u7e3d\u662f\u8981\u6211\u5011\u4f5c\u4e00\u4e9b\u6c92\u6709\u610f\u7fa9\u7684\u4e8b\u60c5\u3002\u4f46\u662f\u5728\u516c\u53f8\u5e95\u4e0b\u4f5c\u4e8b\uff0c\u9019\u662f\u5e38\u6709\u7684\u4e8b\uff0c\u5fc5\u9808\u9806\u61c9\u516c\u53f8\u7684\u968e\u5c64\u7d44\u7e54\uff0c\u8001\u95c6\u8aaa\u4ec0\u9ebc\u5fc5\u9808\u7167\u505a\u3002\u5982\u679c\u8001\u95c6\u60f3\u8981\u958b\u767c\u4e00\u500b\u627e\u5ec1\u6240\u7684 App\uff0c\u4f60\u5c31\u5f97\u807d\u8a71\u7167\u8fa6\u3002<\/p>\n<p>\u8003\u616e\u8fad\u8077\u5427\uff01\u627e\u4e9b\u66f4\u6709\u610f\u7fa9\u7684\u4e8b\u60c5\u4f86\u505a\uff0c\u5275\u7acb\u81ea\u5df1\u7684\u516c\u53f8\u5427\uff01\u5373\u4f7f\u85aa\u6c34\u6703\u6e1b\u534a\u3001\u5de5\u6642\u6703\u66f4\u9577\u3001\u8981\u627f\u64d4\u66f4\u591a\u7684\u98a8\u96aa\u2026.<\/p>\n<p>\u56e0\u70ba\u5f85\u5728\u50b3\u7d71\u7684\u516c\u53f8\u7d44\u7e54\u5e95\u4e0b\uff0c\u53d7\u9650\u65bc\u7d44\u7e54\u7684\u9650\u5236\uff0c\u5f88\u96e3\u53bb\u505a\u4e00\u4e9b\u5c0d\u793e\u6703\u6709\u6b63\u9762\u5f71\u97ff\u7684\u4e8b\u60c5\u3002<\/p>\n<p>\u5f7c\u5f97\u675c\u62c9\u514b\u8aaa\u904e\uff1a\u300c\u4f01\u696d\u7a76\u7adf\u662f\u4ec0\u9ebc\u6a23\u5b50\uff0c\u662f\u7531\u9867\u5ba2\u4f86\u6c7a\u5b9a\u7684\u3002\u4f01\u696d\u81ea\u5df1\u60f3\u8981\u7522\u51fa\u4ec0\u9ebc\u4e26\u4e0d\u91cd\u8981\u3002\u300d<\/p>\n<blockquote>\n<h5>It is the customer who determines what a business is. What the business think it produces is not of first importance.<\/h5>\n<h5><em>&#8211; Peter Drucker<\/em><\/h5>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p>\u4f46\u662f\u5728\u8a31\u591a\u516c\u53f8\u5e95\u4e0b\uff0c\u4f60\u807d\u5230\u7684\u3001\u4f60\u5fc5\u9808\u6eff\u8db3\u7684\u662f\u4f01\u696d\u5c0d\u4f60\u7684\u8981\u6c42\uff0c\u800c\u4e0d\u518d\u662f\u8046\u807d\u9867\u5ba2\u7684\u9700\u6c42\u3002<\/p>\n<p>\u4f01\u696d\u61c9\u8a72\u5c0d\u9019\u500b\u4e16\u754c\u6709\u6b63\u9762\u7684\u5f71\u97ff\uff0c\u4f46\u770b\u4f86\u8a31\u591a\u4f01\u696d\u5f80\u5f80\u9650\u5236\u4e86\u6539\u8b8a\u3002\u524d\u9663\u5b50\u7684\u65b0\u805e\uff1aHoneywell \u662f\u6eab\u5ea6\u8abf\u7bc0\u5668\u7684\u5927\u5ee0\uff0c\u5c0d Nest \u9019\u9593\u65b0\u5275\u516c\u53f8\u63d0\u51fa\u4e86\u8a34\u8a1f\u3002Nest \u8a2d\u8a08\u51fa\u6703\u81ea\u52d5\u5b78\u7fd2\u3001\u81ea\u52d5\u8abf\u7bc0\u6eab\u5ea6\u7684\u5275\u65b0\u88dd\u7f6e\uff0c\u5927\u516c\u53f8\u537b\u8a2d\u6cd5\u53bb\u627c\u6bba\u9019\u4e9b\u5275\u65b0\u3002\u5f9e\u53e6\u4e00\u500b\u89d2\u5ea6\u4f86\u770b\u9019\u5247\u65b0\u805e\uff0c\u4e00\u9593\u65b0\u5275\u7684\u5c0f\u516c\u53f8\uff0c\u537b\u53ef\u4ee5\u5a01\u8105\u5230\u540d\u5217 Fortune 100 \u7684\u5927\u4f01\u696d\u3002<\/p>\n<p>\u4ea8\u5229\u798f\u7279\u8aaa\u904e\uff1a\u300c\u6b0a\u529b\u3001\u6a5f\u5668\u3001\u9322\u3001\u7522\u54c1\uff0c\u53ea\u6709\u80fd\u8b93\u6211\u5011\u81ea\u7531\u5730\u751f\u6d3b\u6642\uff0c\u624d\u6709\u610f\u7fa9\u3001\u624d\u662f\u6709\u7528\u8655\u7684\u3002\u300d<\/p>\n<blockquote>\n<h5>Power and machinery, money and goods, are useful only as they set us free to live.<\/h5>\n<h5><em>&#8211; Henry Ford<\/em><\/h5>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p>\u70ba\u4e86\u85aa\u6c34\u800c\u66ff\u4eba\u5de5\u4f5c\uff0c\u7372\u5f97\u4e86\u9322\u4f46\u5931\u53bb\u4e86\u81ea\u7531\uff0c\u9019\u6a23\u662f\u6709\u610f\u7fa9\u7684\u55ce\uff1f\u5f88\u591a\u4eba\u611b\u8a2d\u8a08\uff0c\u537b\u4e0d\u559c\u6b61\u73fe\u5728\u7684\u5de5\u4f5c\u3001\u6240\u8655\u7684\u516c\u53f8\u3002\u6216\u8a31\u4f60\u4e0d\u9700\u8981\u90a3\u4e9b\u7d44\u7e54\uff0c\u4f60\u53ef\u4ee5\u81ea\u5df1\u6210\u7acb\u516c\u53f8\uff0c\u53bb\u89e3\u6c7a\u90a3\u4e9b\u771f\u6b63\u503c\u5f97\u89e3\u6c7a\u7684\u554f\u984c\u3002<\/p>\n<p>\u8fad\u8077\u5427\uff01\u627e\u4e9b\u6709\u610f\u7fa9\u7684\u4e8b\u60c5\u4f86\u505a\uff0c\u5275\u7acb\u81ea\u5df1\u7684\u516c\u53f8\u5427\uff01\u5373\u4f7f\u85aa\u6c34\u6703\u6e1b\u534a\u3001\u5de5\u6642\u6703\u66f4\u9577\u3001\u8981\u627f\u64d4\u66f4\u591a\u7684\u98a8\u96aa\u2026.<\/p>\n<p>\u76f8\u6a5f\u3001\u624b\u6a5f\u8ddf\u4e8c\u5341\u5e74\u524d\u6bd4\u8d77\u4f86\uff0c\u7c21\u76f4\u4fbf\u5b9c\u7684\u4e0d\u50cf\u8a71\u3002\u672a\u4f86\u5462\uff1f\u79d1\u6280\u7522\u54c1\u53ef\u80fd\u6703\u903c\u8fd1\u96f6\u6210\u672c\u3002\u50cf\u662f\u73fe\u5728\u5df2\u7d93\u53ef\u4ee5\u5728\u7db2\u8def\u4e0a\u514d\u8cbb\u5b78\u5beb\u7a0b\u5f0f\u3001\u4f7f\u7528\u514d\u8cbb\u7684\u7db2\u8def\u670d\u52d9\u3001\u6216\u662f\u900f\u904e\u7db2\u8def\u63d0\u4f9b\u670d\u52d9\u3002\u6211\u5011\u5df2\u7d93\u4e0d\u9700\u8981\u4f01\u696d\u7d44\u7e54\uff0c\u5c31\u53ef\u4ee5\u4f5c\u5f88\u591a\u4e8b\u4e86\u3002<\/p>\n<p>\u7576\u7136\uff0c\u8981\u5275\u696d\uff0c\u8981\u627e\u5230\u503c\u5f97\u89e3\u6c7a\u7684\u554f\u984c\u3002\u6211\u7684\u5b78\u751f\u82b1\u4e86\u5e7e\u500b\u6708\u7684\u6642\u9593\uff0c\u8a66\u5716\u89e3\u6c7a\u8857\u53cb\u7684\u554f\u984c\u3002\u4ed6\u5011\u89c0\u5bdf\u8857\u53cb\u7684\u751f\u6d3b\u3001\u53c3\u89c0\u300c\u5728\u6a4b\u4e0b\u7684\u6559\u5802\u300d\u3001\u5c0d\u8857\u53cb\u9032\u884c\u8a2a\u8ac7\u3002\u5982\u679c\u554f\u8857\u53cb\u6709\u4ec0\u9ebc\u9858\u671b\uff0c\u6703\u767c\u73fe\u5927\u591a\u90fd\u5f88\u666e\u901a\uff1a\u4e00\u500b\u64c1\u62b1\u3001\u98df\u7269\u3001\u8ddf\u670b\u53cb\u806f\u7d61\u2026\u7b49\u7b49\u3002\u8857\u53cb\u7684\u9858\u671b\u8ddf\u6709\u5bb6\u7684\u4eba\u5176\u5be6\u6c92\u6709\u4e0d\u540c\uff0c\u4ed6\u5011\u539f\u672c\u4e5f\u662f\u6709\u5bb6\u53ef\u4f4f\u7684\u3002<\/p>\n<ul>\n<li>\u5176\u4e2d\u5169\u4f4d\u5b78\u751f\u60f3\u5230\uff0c\u5982\u679c\u8981\u5e6b\u52a9\u8857\u53cb\uff0c\u8b93\u4ed6\u5011\u611f\u89ba\u6709\u80fd\u529b\u53ef\u4ee5\u6539\u8b8a\u81ea\u8eab\u7684\u8655\u5883\uff0c\u53ef\u4ee5\u5148\u4e86\u89e3\u4ed6\u5011\u80fd\u6559\u5225\u4eba\u4ec0\u9ebc\u3002\u6709\u4e9b\u4eba\u6703\u7e54\u6bdb\u7dda\u3001\u6709\u4e9b\u4eba\u6703\u5beb\u7a0b\u5f0f\u3001\u6709\u4e9b\u4eba\u6703\u4fee\u8eca\uff0c\u65bc\u662f\u4ed6\u5011\u6210\u7acb\u4e86 HourSchool\uff0c\u8b93\u6240\u6709\u4eba\u90fd\u80fd\u5728\u9019\u88e1\u6559\u5225\u4eba\u81ea\u5df1\u64c5\u9577\u7684\u4e8b\uff0cHourSchool \u4e5f\u53ef\u5f9e\u4e2d\u7372\u5229\u3002\u7576\u8001\u5e2b\u3001\u9032\u884c\u6559\u5b78\uff0c\u6703\u5f88\u6709\u6210\u5c31\u611f\uff0c\u4e5f\u5efa\u7acb\u4e86\u81ea\u4fe1\uff0c\u7c21\u55ae\u7684\u6d3b\u52d5\u537b\u80fd\u5e36\u4f86\u5f88\u5927\u7684\u5f71\u97ff\u3002<\/li>\n<li>\u53e6\u5916\u5169\u4f4d\u5b78\u751f\u5247\u5230\u8857\u53cb\u4e4b\u5bb6\u9032\u884c\u7814\u7a76\uff0c\u4ed6\u5011\u767c\u73fe\u9019\u7c21\u76f4\u662f\u4e00\u5718\u4e82\uff0c\u4eba\u6f6e\u6d36\u6e67\uff0c\u670d\u52d9\u4eba\u54e1\u6839\u672c\u7121\u529b\u597d\u597d\u56de\u7b54\u6bcf\u4f4d\u8857\u53cb\u7684\u6bcf\u500b\u554f\u984c\uff0c\u540c\u6642\u96fb\u8a71\u4e5f\u97ff\u500b\u4e0d\u505c\u3002\u660e\u660e\u793e\u6703\u4e0a\u6709\u9019\u9ebc\u591a\u9858\u610f\u5e6b\u52a9\u5225\u4eba\u7684\u4eba\uff0c\u70ba\u4ec0\u9ebc\u4e0d\u80fd\u6709\u5920\u591a\u3001\u5920\u5c08\u696d\u7684\u4eba\u4f86\u5e6b\u5fd9\u63a5\u96fb\u8a71\uff0c\u5e6b\u5fd9\u56de\u7b54\u554f\u984c\u5462\uff1f\u65bc\u662f\u4ed6\u5011\u5275\u7acb\u4e86 Pocket Hotline\u3002\u9019\u662f\u4e00\u500b\u7dda\u4e0a\u7684\u5e73\u53f0\uff0c\u6709\u610f\u9858\u5e6b\u5fd9\u7684\u4eba\u53ef\u4ee5\u91dd\u5c0d\u81ea\u5df1\u64c5\u9577\u7684\u9818\u57df\uff0c\u5728\u9019\u5e73\u53f0\u4e0a\u7684\u300c\u670d\u52d9\u71b1\u7dda\u300d\u4e2d\u5e6b\u5fd9\u56de\u7b54\u554f\u984c\u3002\u53ea\u8981\u6709\u4eba\u6253\u670d\u52d9\u71b1\u7dda\uff0c\u7cfb\u7d71\u5c31\u6703\u628a\u96fb\u8a71\u8f49\u5230\u5fd7\u5de5\u6240\u6307\u5b9a\u7684\u624b\u6a5f\uff1b\u800c\u5fd7\u5de5\u5247\u53ef\u4ee5\u8a2d\u5b9a\u81ea\u5df1\u6709\u7a7a\u670d\u52d9\u7684\u6642\u6bb5\u3002<\/li>\n<\/ul>\n<p>\u4ee5\u4e0a\u5169\u500b\u4f8b\u5b50\uff0c\u90fd\u662f\u61c9\u7528\u8a2d\u8a08\u7684\u5c08\u696d\u80fd\u529b\uff0c\u5c0d\u793e\u6703\u7522\u751f\u6b63\u9762\u5f71\u97ff\u7684\u6848\u4f8b\u3002<\/p>\n<p>\u524d\u9762\u63d0\u5230\uff0c\u8981\u5275\u696d\uff0c\u8981\u627e\u5230\u503c\u5f97\u89e3\u6c7a\u7684\u554f\u984c\u3002\u800c\u6240\u8b02\u7684\u300c\u554f\u984c\u300d\u53ef\u4ee5\u5206\u6210\u4e09\u7a2e\uff1a<\/p>\n<ol>\n<li>\u7b2c\u4e00\u7a2e\u662f\u7d50\u69cb\u826f\u597d\u7684\u554f\u984c\uff08well-structured problems\uff09\uff0c\u6709\u660e\u78ba\u7684\u5b9a\u7fa9\u548c\u7bc4\u570d\uff0c\u50cf\u662f\u4e0b\u68cb\uff0c\u9019\u4e9b\u554f\u984c\u662f\u53ef\u4ee5\u7528\u96fb\u8166\u8a08\u7b97\u51fa\u6700\u4f73\u89e3\u7684\u3002<\/li>\n<li>\u7b2c\u4e8c\u7a2e\u662f\u7d50\u69cb\u4e0d\u826f\u7684\u554f\u984c\uff08ill-structured problems\uff09\uff0c\u53ef\u80fd\u6709\u5f88\u591a\u7a2e\u89e3\u6cd5\u3001\u53ef\u80fd\u6c92\u6709\u6b63\u78ba\u89e3\u7b54\uff0c\u50cf\u662f\u300c\u5982\u4f55\u91cd\u65b0\u6253\u9020 Budweiser \u7684\u54c1\u724c\u300d\uff0c\u96fb\u8166\u662f\u7121\u6cd5\u89e3\u7b54\u7684\u3002<\/li>\n<li>\u7b2c\u4e09\u7a2e\u662f\u68d8\u624b\u554f\u984c\uff08wicked problems\uff09\uff0c\u50cf\u662f\u6559\u80b2\u3001\u8ca7\u7aae\u3001\u5065\u5eb7\u2026\u7b49\u7b49\uff0c\u9019\u4e9b\u554f\u984c\u90fd\u5f88\u7368\u7279\uff0c\u727d\u9023\u5f88\u5927\uff0c\u5f88\u96e3\u89e3\u6c7a\uff0c\u751a\u81f3\u6839\u672c\u5f88\u96e3\u53bb\u91d0\u6e05\u9019\u4e9b\u554f\u984c\u7684\u5b9a\u7fa9\u548c\u76ee\u6a19\u3002<\/li>\n<\/ol>\n<p>\u9019\u4e09\u7a2e\u554f\u984c\uff0c\u4e26\u4e0d\u662f\u6bcf\u4e00\u7a2e\u90fd\u503c\u5f97\u6211\u5011\u82b1\u6642\u9593\u53bb\u89e3\u6c7a\u7684\u3002\u6211\u5011\u5b78\u6703\u61c9\u7528\u8a2d\u8a08\u7684\u529b\u91cf\uff0c\u61c9\u8a72\u7acb\u5fd7\u65bc\u89e3\u6c7a\u793e\u6703\u4e0a\u7684\u68d8\u624b\u554f\u984c\uff0c\u5c0d\u793e\u6703\u7522\u751f\u66f4\u591a\u7684\u6b63\u9762\u5f71\u97ff\u3002<\/p>\n<p>\u8a2d\u8a08\u9818\u57df\u7684\u5b78\u751f\u5e38\u554f\uff0c\u7562\u696d\u5f8c\u8a72\u9032\u5927\u516c\u53f8\u505a\u8a2d\u8a08\uff0c\u9084\u662f\u8981\u9032\u8a2d\u8a08\u9867\u554f\u516c\u53f8\uff1f\u6216\u8a31\u4f60\u8a72\u5275\u696d\uff0c\u9019\u6a23\u4fbf\u53ef\u4ee5\u6311\u6230\u4f60\u60f3\u89e3\u6c7a\u7684\u68d8\u624b\u554f\u984c\u3002<\/p>\n<p>\u5275\u696d\u8a72\u5982\u4f55\u958b\u59cb\uff1f\u5176\u5be6\u5c31\u8ddf\u958b\u767c app \u4e00\u6a23\uff1a\u89c0\u5bdf\u4e86\u89e3\u4eba\u3001\u6574\u5408\u60f3\u6cd5\u3001\u5efa\u7acb\u539f\u578b\uff08Ethnography-Synthesis-Prototyping\uff09\u3002\u6211\u5011\u5e38\u5e38\u82b1\u5f88\u591a\u6642\u9593\u5728\u7b2c\u4e09\u6b65\uff0c\u4f46\u61c9\u8a72\u591a\u82b1\u9ede\u6642\u9593\u5728\u7b2c\u4e00\u500b\u6b65\u9a5f\uff0c\u591a\u82b1\u6642\u9593\u4e86\u89e3\u3001\u904b\u7528\u540c\u7406\u5fc3\uff0c\u624d\u80fd\u505a\u51fa\u597d\u7684\u8a2d\u8a08\u3002<\/p>\n<p>\u9078\u4e00\u500b\u4f60\u60f3\u89e3\u6c7a\u7684\u68d8\u624b\u554f\u984c\uff0c\u628a\u81ea\u5df1\u6c89\u6d78\u5230\u554f\u984c\u4e2d\u3002\u60f3\u51fa\u597d\u7684\u89e3\u6c7a\u65b9\u6cd5\u3002\u5efa\u7acb\u4f60\u7684\u793e\u6703\u4f01\u696d\u5427\uff01<\/p>\n<p>&nbsp;<\/p>\n<p>\u7d50\u8a9e\uff1a\u4ee5\u4e0a\u662f\u6211\u6839\u64da\u81ea\u5df1\u7684\u56de\u61b6\u8207\u89e3\u91cb\uff0c\u7d50\u5408<a href=\"https:\/\/www.facebook.com\/ixda.tw\" target=\"_blank\"> IxDA Taiwan Facebook<\/a> \u4e0a\u7684\u5373\u6642\u5831\u5c0e\u800c\u5b8c\u6210\u7684\uff08\u611f\u8b1d\u4ed6\u5011\u8fa6\u4e86\u4e00\u5834\u8d85\u8b9a\u7684\u6d3b\u52d5\uff01\uff09\u3002\u8aaa\u5be6\u8a71\uff0c\u7e3d\u89ba\u5f97 Jon Kolko \u8b93\u5927\u5bb6\u71b1\u8840\u6cb8\u9a30\uff0c\u537b\u6c92\u8b1b\u6e05\u695a\u8a72\u600e\u9ebc\u9032\u884c\u554a\u2026\u53ef\u60dc\u554f\u8207\u7b54\u6642\u9593\u6c92\u6a5f\u6703\u554f\u4ed6\u9019\u500b\u554f\u984c\uff0c\u4e0d\u904e\u6211\u5927\u6982\u4e5f\u731c\u5230\u4e00\u4e8c\uff0c\u4ed6\u61c9\u8a72\u6703\u8aaa\uff1a\u6b61\u8fce\u4f86\u6211\u5275\u8fa6\u7684\u5b78\u6821 ac4d\uff0c\u5c31\u53ef\u4ee5\u5b78\u5230\u4e92\u52d5\u8a2d\u8a08\u8207\u793e\u6703\u5275\u65b0\u7684\u77e5\u8b58\u4e86\uff01<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>\u76f8\u95dc\u53c3\u8003\u8cc7\u6599\uff1a<\/strong><\/h4>\n<ul>\n<li><a href=\"http:\/\/www.slideshare.net\/ixdsa\/jon-kolko-design-for-impact\" target=\"_blank\">Jon Kolko \u5728 ISA 2011 \u7684\u6f14\u8b1b\u6295\u5f71\u7247<\/a>\uff08\u5167\u5bb9\u76f8\u4f3c\u5ea6\u9ad8\uff09<\/li>\n<li><a href=\"http:\/\/www.wickedproblems.com\/\" target=\"_blank\">Jon Kolko \u7684\u66f8\u300aWicked Problems: Problems Worth Solving\u300b<\/a>\uff08Free online ebook\uff09<\/li>\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=_SnagBGtJes\" target=\"_blank\">\u8207 Don Norman\u3001Jon Kolko \u5c0d\u8ac7<\/a>\uff08Youtube \u5f71\u7247\uff09<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<address>\u6587\u7ae0\u6765\u6e90\uff1a<a href=\"http:\/\/georgechang.im\/jon-kolko-social-entrepreneurship\/\" target=\"_blank\">http:\/\/georgechang.im\/jon-kolko-social-entrepreneurship\/<\/a><\/address>\n<address>\u9876\u90e8\u56fe\u7247\u6765\u6e90\uff1a<a href=\"http:\/\/a.images.blip.tv\/Captureyourflag-DesignerEducatorJonKolko2011Chapter3229.jpg?__SQUARESPACE_CACHEVERSION=1309471546705\" target=\"_blank\">http:\/\/a.images.blip.tv<\/a><\/address>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5927\u7d04\u5f9e\u53bb\u5e74\u958b\u59cb\uff0c\u7b46\u8005\u958b\u59cb\u8a66\u8457\u53bb\u4e86\u89e3\u8a2d\u8a08\u9818&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":3333,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[47,52],"tags":[1001,300,28,1002],"_links":{"self":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts\/3331"}],"collection":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3331"}],"version-history":[{"count":1,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts\/3331\/revisions"}],"predecessor-version":[{"id":3334,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts\/3331\/revisions\/3334"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/media\/3333"}],"wp:attachment":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}