{"id":3977,"date":"2014-11-24T15:30:24","date_gmt":"2014-11-24T07:30:24","guid":{"rendered":"http:\/\/13tech.com.cn\/?p=3977"},"modified":"2014-11-24T15:33:11","modified_gmt":"2014-11-24T07:33:11","slug":"%e4%bb%8e%e6%95%b0%e6%8d%ae%e4%b8%ad%e4%ba%86%e8%a7%a3%e7%94%a8%e6%88%b7-%e6%95%b0%e6%8d%ae%e5%9c%a8%e7%8e%b0%e6%9c%89%e4%ba%a7%e5%93%81%e6%94%b9%e7%89%88%e8%ae%be%e8%ae%a1%e4%b8%ad","status":"publish","type":"post","link":"https:\/\/www.uxren.cn\/?p=3977","title":{"rendered":"\u4ece\u6570\u636e\u4e2d\u4e86\u89e3\u7528\u6237\u2014\u2014\u6570\u636e\u5728\u73b0\u6709\u4ea7\u54c1\u6539\u7248\u8bbe\u8ba1\u4e2d\u7684\u5e94\u7528"},"content":{"rendered":"<p><a href=\"http:\/\/13tech.com.cn\/wp-content\/uploads\/2014\/11\/data-analysis.jpg\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-4012\" alt=\"data-analysis\" src=\"http:\/\/13tech.com.cn\/wp-content\/uploads\/2014\/11\/data-analysis.jpg\" width=\"500\" height=\"332\" srcset=\"https:\/\/www.uxren.cn\/wp-content\/uploads\/2014\/11\/data-analysis.jpg 500w, https:\/\/www.uxren.cn\/wp-content\/uploads\/2014\/11\/data-analysis-300x199.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<h4><strong>\u5f15\u5b50<\/strong><\/h4>\n<p>\u901a\u5e38\u60c5\u51b5\u4e0b\uff0c\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u7528\u6237\u8bbf\u8c08\u7684\u65b9\u6cd5\u4e86\u89e3\u7528\u6237\u9700\u6c42\uff0c\u5176\u5b9e\u8bbe\u8ba1\u5e08\u8fd8\u53ef\u4ee5\u901a\u8fc7\u5206\u6790\u7528\u6237\u95ee\u5377\u8c03\u67e5\u6570\u636e\u4ee5\u53ca\u7f51\u7ad9\u9875\u9762\u6570\u636e\u7b49\u65b9\u5f0f\uff0c\u4e86\u89e3\u7528\u6237\u9700\u6c42\u4ee5\u53ca\u7528\u6237\u5728\u4f7f\u7528\u4ea7\u54c1\u65f6\u9047\u5230\u7684\u95ee\u9898\u3002<\/p>\n<p>\u800c\u4e14\uff0c\u76f4\u63a5\u901a\u8fc7\u63a5\u89e6\u7528\u6237\u4e86\u89e3\u5230\u7684\u9700\u6c42\u6709\u53ef\u80fd\u53ea\u662f\u4e2a\u6848\uff0c\u4e3a\u4e86\u589e\u5f3a\u5ba2\u89c2\u6027\uff0c\u901a\u5e38\u90fd\u4f1a\u901a\u8fc7\u5927\u6837\u672c\u8c03\u67e5\uff0c\u4ece\u6570\u636e\u5b9e\u8bc1\u7684\u89d2\u5ea6\uff0c\u8fdb\u4e00\u6b65\u66f4\u51c6\u786e\u548c\u5ba2\u89c2\u5730\u627e\u5230\u7528\u6237\u7684\u666e\u904d\u9700\u6c42\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u901a\u8fc7\u5bf9\u6570\u636e\u5206\u6790\u7ed3\u679c\u4e0e\u7528\u6237\u8bbf\u8c08\u6240\u5f97\u5230\u7684\u5b9a\u6027\u5206\u6790\u7ed3\u8bba\uff0c\u8fdb\u884c\u6bd4\u8f83\u548c\u7efc\u5408\u5206\u6790\uff0c\u8bbe\u8ba1\u5e08\u4e5f\u80fd\u591f\u4ece\u4e0d\u540c\u7684\u89d2\u5ea6\u4e86\u89e3\u7528\u6237\u7684\u771f\u5b9e\u9700\u6c42\u3002<\/p>\n<p>\u4ece\u7528\u7814\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u4ea4\u4e92\u8bbe\u8ba1\u5305\u62ec\u65b0\u4ea7\u54c1\u8bbe\u8ba1\u4ee5\u53ca\u5df2\u6709\u4ea7\u54c1\u7684\u6539\u7248\u8bbe\u8ba1\u4e24\u5927\u7c7b\u4e1a\u52a1\uff0c\u7b14\u8005\u5c06\u5206\u4e24\u6b21\u5206\u522b\u53d9\u8ff0\u5728\u8fd9\u4e24\u5927\u7c7b\u4e1a\u52a1\u4e2d\uff0c\u53ef\u4ee5\u5982\u4f55\u5229\u7528\u6570\u636e\u4e86\u89e3\u7528\u6237\u9700\u6c42\u3002\u672c\u6587\u91cd\u70b9\u8ba8\u8bba\u6570\u636e\u5728\u73b0\u6709\u4ea7\u54c1\u6539\u7248\u8bbe\u8ba1\u4e2d\u7684\u5e94\u7528\u3002<\/p>\n<p>\u56e0\u8003\u8651\u5230\u5546\u4e1a\u4fe1\u606f\u4fdd\u5bc6\uff0c\u672c\u6587\u6848\u4f8b\u91c7\u7528\u4e862011\u5e74\u7684\u9879\u76ee\uff0c\u4e92\u8054\u7f51\u4ea7\u54c1\u8fed\u4ee3\u9891\u7e41\uff0c\u6587\u4e2d\u63d0\u5230\u7684\u4ea7\u54c1\u9875\u9762\u622a\u81f3\u76ee\u524d\u5df2\u7ecf\u6709\u591a\u6b21\u6539\u7248\uff0c\u5927\u5bb6\u53ea\u9700\u8981\u4e86\u89e3\u6574\u4e2a\u6587\u7ae0\u7684\u601d\u8def\u5373\u53ef\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>\u5b9e\u9645\u6848\u4f8b<\/strong><\/h4>\n<p>\u5546\u5bb6\u670d\u52a1\u5e73\u53f0\u4e0a\u7ebf\u540e\uff0c\u5e73\u7a33\u53d1\u5c55\u4e86\u4e00\u6bb5\u65f6\u671f\uff0c\u4f46\u968f\u7740\u5e73\u53f0\u5404\u79cd\u4fe1\u606f\u7684\u6fc0\u589e\uff0c\u7528\u6237\u5f00\u59cb\u62b1\u6028\u539f\u9875\u9762\u65e0\u6cd5\u5feb\u901f\u67e5\u627e\u5230\u9002\u5408\u81ea\u5df1\u7684\u5185\u5bb9\u3002\u8fd9\u65f6\u5019\u5c31\u8981\u6c42\u4ea4\u4e92\u8bbe\u8ba1\u5e08\u5bf9\u9875\u9762\u8fdb\u884c\u8bbe\u8ba1\u91cd\u6784\uff0c\u5e2e\u52a9\u7528\u6237\u66f4\u4fbf\u6377\u5730\u627e\u5230\u771f\u6b63\u6240\u9700\u7684\u4fe1\u606f\u548c\u670d\u52a1\u3002<\/p>\n<p>\u5728\u6539\u7248\u8bbe\u8ba1\u4e2d\uff0c\u7814\u7a76\u8005\u7ed3\u5408\u4e86\u591a\u4e2a\u6765\u6e90\u7684\u6570\u636e\u8fdb\u884c\u7814\u7a76\uff0c\u63d0\u4f9b\u7ed9\u8bbe\u8ba1\u5e08\u66f4\u52a0\u5168\u9762\u7684\u6570\u636e\u7ed3\u679c\uff0c\u5305\u62ec\u9875\u9762\u6570\u636e\u3001\u9875\u9762\u53cd\u9988\u95ee\u5377\u8c03\u7814\u6570\u636e\u3001EDM\u95ee\u5377\u8c03\u7814\u6570\u636e\u7b49\u6570\u636e\u7684\u5206\u6790\u7ed3\u679c\u3002<\/p>\n<h5><strong>1.\u901a\u8fc7\u76d1\u6d4b\u9875\u9762\u83b7\u5f97\u6570\u636e<\/strong><\/h5>\n<p>\u5176\u5b9e\u4e0e\u4ea4\u4e92\u8bbe\u8ba1\u66f4\u76f8\u5173\u7684\u662f\u9875\u9762\u5404\u6a21\u5757\u7684\u70b9\u51fb\u6570\uff0c\u901a\u8fc7\u5bf9\u8fd9\u4e9b\u6570\u636e\u7684\u5206\u6790\uff0c\u8bbe\u8ba1\u5e08\u65e2\u80fd\u591f\u770b\u5230\u5404\u6a21\u5757\u88ab\u5173\u6ce8\u7684\u7a0b\u5ea6\uff0c\u4e5f\u80fd\u591f\u8ba1\u7b97\u51fa\u9875\u9762\u7684\u70b9\u51fb\u70ed\u56fe\uff0c\u8fdb\u800c\u8003\u5bdf\u5404\u6a21\u5757\u7684\u8f6c\u5316\u7387\u3002<\/p>\n<p>\u4e0e\u773c\u52a8\u5b9e\u9a8c\u7684\u70ed\u56fe\u8003\u5bdf\u7528\u6237\u77ed\u671f\u7684\u91cd\u70b9\u6ce8\u89c6\u533a\u57df\u4e0d\u540c\uff0c\u70b9\u51fb\u70ed\u56fe\u8003\u5bdf\u7684\u5219\u662f\u7528\u6237\u957f\u671f\u7d2f\u79ef\u7684\u91cd\u70b9\u5e94\u7528\u533a\u57df\uff0c\u4ece\u53e6\u4e00\u65b9\u9762\u770b\uff0c\u4e5f\u8861\u91cf\u4e86\u4ea4\u4e92\u8bbe\u8ba1\u662f\u5426\u4e0e\u4ea7\u54c1\u7684\u89c4\u5212\u521d\u8877\u76f8\u4e00\u81f4\uff0c\u80fd\u591f\u8ba9\u91cd\u8981\u7684\u5185\u5bb9\u88ab\u987a\u7545\u5730\u53d1\u73b0\u5e76\u6709\u6548\u70b9\u51fb\u3002<\/p>\n<p>\u672c\u6848\u4f8b\u4e2d\uff0c\u5546\u5bb6\u670d\u52a1\u5e73\u53f0\u4e0a\u7ebf\u540e\uff0c\u5c31\u505a\u4e86\u9875\u9762\u57cb\u70b9\uff0c\u65b9\u4fbf\u957f\u671f\u76d1\u63a7\u9875\u9762\u6570\u636e\uff0c\u5982PV\u3001UV\u3001\u70b9\u51fb\u6570\u7b49\u3002<\/p>\n<p>&nbsp;<\/p>\n<h5><strong>2.\u9875\u9762\u6570\u636e\u5982\u4f55\u5206\u6790\uff1f<\/strong><\/h5>\n<p>\u5206\u6790\u9875\u9762\u6570\u636e\u7684\u65b9\u6cd5\u770b\u4f3c\u7b80\u5355\uff0c\u4f46\u82e5\u8981\u5206\u6790\u5f97\u900f\u5f7b\uff0c\u5e76\u975e\u6613\u4e8b\u3002\u9996\u5148\uff0c\u5982\u679c\u60f3\u8981\u505a\u5230\u7cbe\u786e\uff0c\u5c31\u8981\u5bf9\u540e\u53f0\u6570\u636e\u505a\u6e05\u6d17\u3001\u6574\u7406\uff0c\u8003\u5bdf\u6781\u7aef\u503c\u3001\u65e0\u6cd5\u89e3\u91ca\u7684\u6570\u636e\u5177\u4f53\u662f\u4ec0\u4e48\u539f\u56e0\u9020\u6210\u7684\u3002\u5f53\u7136\u5f88\u591a\u65f6\u5019\u4e3a\u4e86\u8282\u7701\u65f6\u95f4\uff0c\u4e5f\u76f4\u63a5\u5e94\u7528\u540e\u53f0\u6570\u636e\uff0c\u8fd1\u4f3c\u5730\u770b\u6210\u771f\u5b9e\u60c5\u51b5\u7684\u53cd\u6620\u3002\u6b64\u5916\uff0c\u6709\u4e86\u5e72\u51c0\u7684\u6570\u636e\uff0c\u8fd8\u53ef\u4ee5\u4ece\u57fa\u7840\u6570\u636e\u884d\u751f\u51fa\u5404\u79cd\u6307\u6807\uff0c\u8bc4\u4f30\u548c\u6307\u5bfc\u4ea4\u4e92\u8bbe\u8ba1\u3002<\/p>\n<p>\u5bf9\u4e8e\u540e\u53f0\u6570\u636e\uff0c\u901a\u5e38\u6709\u56db\u7c7b\u5206\u6790\u65b9\u6cd5\uff1a\u805a\u5408\u5ea6\u91cf\u3001\u57fa\u4e8e\u64cd\u4f5c\u7684\u7edf\u8ba1\u3001\u57fa\u4e8e\u7528\u6237\u7684\u7edf\u8ba1\u3001\u8def\u5f84\u5206\u6790\u3002<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>2.1 \u805a\u5408\u5ea6\u91cf<\/strong><\/span><\/p>\n<p>\u540e\u53f0\u884c\u4e3a\u6570\u636e\u7684\u4f18\u52bf\u5728\u4e8e\u5927\u91cf\u7528\u6237\u4f7f\u7528\u60c5\u51b5\u7684\u805a\u5408\uff0c\u53ef\u8003\u5bdf\u7684\u6307\u6807\u6709\uff1a<\/p>\n<ul>\n<li>\u4e00\u6bb5\u65f6\u95f4\u5185\u7684\u9875\u9762\u6d4f\u89c8\u91cf\u3002<\/li>\n<li>\u7279\u5b9a\u65f6\u95f4\u5185\u9875\u9762\u6d4f\u89c8\u7684\u5206\u5e03\u60c5\u51b5\u3002<\/li>\n<li>\u6574\u4e2a\u7f51\u7ad9\u7684\u9875\u9762\u6d4f\u89c8\u5206\u5e03\u60c5\u51b5\u3002<\/li>\n<\/ul>\n<p>\u8fd9\u4e9b\u90fd\u662f\u539f\u59cb\u6570\u636e\u7684\u5ea6\u91cf\uff0c\u4e0d\u80fd\u53ea\u770b\u6570\u5b57\uff0c\u8981\u5206\u6790\u4ea7\u751f\u6570\u636e\u7684\u539f\u56e0\u3002<\/p>\n<p>\u5176\u4ed6\u805a\u5408\u5ea6\u91cf\u6307\u6807\u8fd8\u5305\u62ec\uff1a<\/p>\n<ul>\n<li>\u64cd\u4f5c\u7cfb\u7edf\u548c\u6d4f\u89c8\u5668\u7684\u6bd4\u4f8b\u3002<\/li>\n<li>\u5ba2\u6237\u7aef\u7c7b\u578b\u3002<\/li>\n<li>\u65b0\u7528\u6237\/\u91cd\u590d\u7528\u6237\u3002<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"text-decoration: underline;\">2.2 \u57fa\u4e8e\u64cd\u4f5c\u7684\u7edf\u8ba1<\/span><\/strong><\/p>\n<p>\u6700\u6709\u7528\u7684\u6307\u6807\u53ef\u80fd\u662f\u64cd\u4f5c\u4fe1\u606f\u76f8\u5173\u7684\u6307\u6807\uff0c\u8fd9\u4e9b\u6307\u6807\u80fd\u53d1\u73b0\u51fa\u66f4\u4e30\u5bcc\u7684\u7528\u6237\u884c\u4e3a\uff0c\u800c\u4e0d\u662f\u7b80\u5355\u5730\u7edf\u8ba1\u5927\u91cf\u6570\u5b57\u3002<\/p>\n<p>\u4e00\u4e9b\u6700\u6709\u7528\u7684\u6307\u6807\u5982\u4e0b\uff1a<\/p>\n<ul>\n<li>\u6bcf\u6b21\u64cd\u4f5c\u7684\u5e73\u5747\u8bbf\u95ee\u9875\u9762\u6570\u91cf\u3002<\/li>\n<li>\u5e73\u5747\u64cd\u4f5c\u7684\u6301\u7eed\u65f6\u957f\u3002<\/li>\n<li>\u8bbf\u95ee\u7684\u7b2c\u4e00\u9875\u548c\u6700\u540e\u4e00\u9875\u3002<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>2.3 \u57fa\u4e8e\u7528\u6237\u7684\u7edf\u8ba1<\/strong><\/span><\/p>\n<p>\u901a\u8fc7cookie\u6216\u767b\u5f55\u4fe1\u606f\u5224\u65ad\u51fa\u7684\u7528\u6237\u80cc\u666f\u4fe1\u606f\uff0c\u80fd\u8fdb\u4e00\u6b65\u805a\u5408\u5355\u4e2a\u7528\u6237\u7684\u884c\u4e3a\u4fe1\u606f\uff0c\u6c47\u603b\u4e0d\u540c\u7528\u6237\u7684\u884c\u4e3a\u4fe1\u606f\uff0c\u7edf\u8ba1\u51fa\u4e00\u4e9b\u6307\u6807\uff0c\u5bf9\u7406\u89e3\u7528\u6237\u4f1a\u8d77\u5230\u975e\u5e38\u91cd\u8981\u7684\u4f5c\u7528\u3002\u8fd9\u4e9b\u6307\u6807\u5305\u62ec\uff1a<\/p>\n<ul>\n<li>\u8bbf\u95ee\u6b21\u6570\u3002<\/li>\n<li>\u8bbf\u95ee\u9891\u7387\u3002<\/li>\n<li>\u7f51\u7ad9\u603b\u505c\u7559\u65f6\u95f4\u3002<\/li>\n<li>\u4fdd\u7559\u7387\u3002<\/li>\n<li>\u8f6c\u6362\u7387\u3002<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>2.4 \u8def\u5f84\u5206\u6790<\/strong><\/span><\/p>\n<p>\u9664\u4e86\u4e00\u822c\u6307\u6807\u4e4b\u5916\uff0c\u8fd8\u6709\u5176\u4ed6\u5ea6\u91cf\u65b9\u6cd5\u80fd\u4e86\u89e3\u7528\u6237\u4f53\u9a8c\u3002\u5f53\u7136\uff0c\u548c\u6240\u6709\u95f4\u63a5\u7528\u6237\u7814\u7a76\u4e00\u6837\uff0c\u8fd9\u4e9b\u65b9\u6cd5\u90fd\u4e0d\u80fd\u63ed\u793a\u7528\u6237\u201c\u4e3a\u4ec0\u4e48\u201d\u4ee5\u67d0\u79cd\u65b9\u5f0f\u53d1\u751f\u7684\u884c\u4e3a\uff0c\u4f46\u8fd9\u4e9b\u65b9\u6cd5\u80af\u5b9a\u53ef\u4ee5\u5e2e\u52a9\u7814\u7a76\u5458\u7f29\u5c0f\u7528\u6237\u5982\u4f55\u4f7f\u7528\u7684\u53ef\u80fd\u6027\u3002<\/p>\n<p>\u8fd9\u4e9b\u7efc\u5408\u65b9\u6cd5\u4e2d\uff0c\u6700\u6709\u7528\u7684\u65b9\u6cd5\u662f\u8def\u5f84\u5206\u6790\u3002\u8def\u5f84\u5206\u6790\u662f\u6307\u5206\u6790\u7528\u6237\u5728\u7f51\u7ad9\u4e0a\u5982\u4f55\u6d4f\u89c8\uff0c\u4ece\u800c\u53d1\u73b0\u4ed6\u4eec\u6d4f\u89c8\u7684\u5171\u540c\u65b9\u5f0f\u3002\u8def\u5f84\u5206\u6790\u53ef\u4ee5\u4ea7\u751f\u5982\u4e0b\u7ed3\u679c\uff1a<\/p>\n<ul>\n<li>\u4e00\u822c\u6d4f\u89c8\u8def\u5f84\u3002<\/li>\n<li>\u201c\u4e0b\u4e00\u6b65\u201d\u9875\u9762\u3002<\/li>\n<\/ul>\n<p>\u5bf9\u4e8e\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u8fd8\u80fd\u6709\u66f4\u4e13\u4e1a\u7684\u7ed3\u679c\uff0c\u5982\uff1a<\/p>\n<ul>\n<li>\u8d2d\u4e70\u8def\u5f84<\/li>\n<li>\u8d2d\u7269\u8f66\u4f7f\u7528\u8def\u5f84<\/li>\n<\/ul>\n<p>\u672c\u6848\u4f8b\u4e2d\uff0c\u7531\u4e8e\u9879\u76ee\u5468\u671f\u6709\u9650\uff0c\u7814\u7a76\u8005\u5e76\u6ca1\u6709\u6df1\u5165\u5206\u6790\u5546\u5bb6\u670d\u52a1\u5e73\u53f0\u7684\u9875\u9762\u6570\u636e\uff0c\u53ea\u662f\u7b80\u5355\u8ba1\u7b97\u5bf9\u6bd4\u4e86\u91cd\u70b9\u6a21\u5757\u7684\u70b9\u51fb\u6570\uff08\u7565\uff09\uff0c\u4ee5\u6b64\u6765\u8bc4\u4f30\u4ea4\u4e92\u8bbe\u8ba1\u7684\u6548\u679c\u3002\u4ece\u6570\u636e\u4e0a\u770b\uff0c\u5bfc\u822a\u4e2d\u5e97\u94fa\u88c5\u4fee\u3001\u5e97\u94fa\u63a8\u5e7f\u7684\u70b9\u51fb\u6570\u660e\u663e\u9ad8\u4e8e\u5176\u4ed6\u6a21\u5757\uff0c\u4f46\u4e0e\u9884\u671f\u5b58\u5728\u5dee\u8ddd\uff0c\u800c\u4e14\u7ed3\u5408\u95ee\u5377\u53cd\u9988\uff0c\u90e8\u5206\u5356\u5bb6\u53cd\u6620\u5bfc\u822a\u7684\u5206\u7c7b\u540d\u79f0\u548c\u5176\u4e2d\u5305\u542b\u7684\u5185\u5bb9\u96be\u4ee5\u7406\u89e3\uff0c\u5e76\u4e14\u6bd4\u8f83\u6742\u4e71\uff0c\u56e0\u6b64\u9700\u8981\u5bf9\u5bfc\u822a\u65b9\u5f0f\u3001\u5206\u7c7b\u65b9\u6cd5\u7b49\u505a\u6539\u8fdb\u3002<\/p>\n<p>&nbsp;<\/p>\n<h5><strong>3.\u9875\u9762\u53cd\u9988\u95ee\u5377\u548c\u6b63\u5f0f\u95ee\u5377\u8c03\u7814<\/strong><\/h5>\n<p>\u53cd\u9988\u95ee\u5377\u662f\u4e00\u79cd\u975e\u6b63\u5f0f\u7684\u7f51\u7edc\u95ee\u5377\u8c03\u7814\uff0c\u7814\u7a76\u7684\u5185\u5bb9\u4e00\u822c\u6bd4\u8f83\u96c6\u4e2d\uff0c\u7bc7\u5e45\u8f83\u5c0f\uff0c\u53ef\u4ee5\u968f\u4ea7\u54c1\u7684\u53d1\u5c55\u53ca\u65f6\u8c03\u6574\uff0c\u4fbf\u4e8e\u5feb\u901f\u53d1\u73b0\u95ee\u9898\u3001\u89e3\u51b3\u95ee\u9898\u3002\u53cd\u9988\u95ee\u5377\u7684\u9009\u62e9\u9898\u7ed3\u679c\u4e00\u822c\u4e0d\u5177\u6709\u63a8\u5e7f\u6027\uff0c\u4ec5\u4f5c\u4e3a\u5feb\u901f\u4e86\u89e3\u4ea7\u54c1\u73b0\u72b6\u7684\u53c2\u8003\uff0c\u56e0\u4e3a\u6709\u53cd\u9988\u610f\u613f\u7684\u7528\u6237\u5927\u90fd\u662f\u9047\u5230\u95ee\u9898\u7684\u7528\u6237\uff0c\u4e0d\u80fd\u4ee3\u8868\u6574\u4e2a\u7528\u6237\u7fa4\u4f53\uff1b\u4e00\u4efd\u53cd\u9988\u95ee\u5377\u6700\u91cd\u8981\u7684\u662f\u5f00\u653e\u9898\u7684\u5185\u5bb9\uff0c\u56e0\u4e3a\u8fd9\u4e9b\u7528\u6237\u7684\u58f0\u97f3\uff0c\u80fd\u591f\u5e2e\u52a9\u4ea4\u4e92\u8bbe\u8ba1\u5e08\u5728\u6709\u9650\u7684\u6761\u4ef6\u4e0b\uff0c\u6700\u5927\u9650\u5ea6\u5730\u63a5\u89e6\u7528\u6237\uff0c\u503e\u542c\u7528\u6237\uff0c\u8fdb\u800c\u7406\u89e3\u7528\u6237\u3002<\/p>\n<p>\u53cd\u9988\u95ee\u5377\u901a\u5e38\u4f1a\u6302\u5728\u4ea7\u54c1\u76f8\u5bf9\u660e\u663e\u7684\u9875\u9762\u4f4d\u7f6e\u3001\u6216\u5728\u9875\u9762\u4efb\u52a1\u5b8c\u6210\u7684\u4f4d\u7f6e\u3001\u6216\u91c7\u7528\u6d6e\u52a8\u6761\u7684\u65b9\u5f0f\u7b49\uff0c\u82e5\u4ea7\u54c1\u7684\u7528\u6237\u662f\u76f8\u5bf9\u7ec6\u5206\u7684\u4eba\u7fa4\uff0c\u4e14\u95ee\u5377\u7684\u4f4d\u7f6e\u6bd4\u8f83\u660e\u663e\uff0c\u6536\u96c6\u5230\u7684\u6837\u672c\u4f1a\u66f4\u591a\uff0c\u6570\u636e\u7684\u666e\u904d\u6027\u4f1a\u66f4\u597d\uff0c\u95ee\u5377\u7684\u7814\u7a76\u7ed3\u679c\u4e5f\u5c31\u4f1a\u66f4\u6709\u53c2\u8003\u4ef7\u503c\u3002<\/p>\n<p>\u4e0d\u8fc7\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u5728\u9605\u8bfb\u7528\u6237\u610f\u89c1\u65f6\uff0c\u9700\u8981\u8bb0\u4f4f\u4ee5\u4e0b\u51e0\u4ef6\u4e8b\u60c5\uff1a<\/p>\n<ul>\n<li>\u4ece\u7528\u6237\u7684\u89d2\u5ea6\u9605\u8bfb\u3002<\/li>\n<li>\u5173\u6ce8\u4e8b\u5b9e\u3002<\/li>\n<li>\u4e0d\u6025\u4e8e\u4e0b\u7ed3\u8bba\u3002<\/li>\n<li>\u4e0d\u8981\u628a\u5e38\u89c1\u95ee\u9898\u6e05\u5355\u5f53\u6210\u5fc5\u6539\u6e05\u5355\u3002<\/li>\n<li>\u4e0d\u8981\u5b8c\u5168\u76f8\u4fe1\u53cd\u9988\u610f\u89c1\u3002<\/li>\n<\/ul>\n<p>\u51fa\u4e8e\u5206\u6790\u8003\u8651\uff0c\u7814\u7a76\u8005\u53ef\u4ee5\u95ee\u95ee\u81ea\u5df1\u4ee5\u4e0b\u56db\u4e2a\u95ee\u9898\uff0c\u4ece\u800c\u66f4\u597d\u7684\u8ddf\u8e2a\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n<ul>\n<li>\u7528\u6237\u662f\u8c01\uff1f<\/li>\n<li>\u4ed6\u4eec\u60f3\u505a\u4ec0\u4e48\uff1f<\/li>\n<li>\u4ed6\u4eec\u5982\u4f55\u5904\u7406\u95ee\u9898\uff1f<\/li>\n<li>\u4ed6\u4eec\u78b0\u5230\u4e86\u4ec0\u4e48\u95ee\u9898\uff1f<\/li>\n<\/ul>\n<p>\u672c\u6848\u4f8b\u4e2d\uff0c\u5546\u5bb6\u670d\u52a1\u5e73\u53f0\u5728\u6539\u7248\u9636\u6bb5\uff0c\u4e8b\u5148\u8bbe\u7f6e\u53cd\u9988\u95ee\u5377\u7684\u76ee\u7684\u5c31\u662f\u4e3a\u4e86\u6536\u96c6\u7528\u6237\u5bf9\u76ee\u524d\u4ea7\u54c1\u7684\u4f7f\u7528\u75db\u70b9\u548c\u6539\u8fdb\u9700\u6c42\uff0c\u4ee5\u81f4\u4e8e\u66f4\u6709\u9488\u5bf9\u6027\u5730\u6539\u7248\u3002\u95ee\u5377\u8bbe\u8ba1\u597d\u540e\uff0c\u95ee\u5377\u94fe\u63a5\u91c7\u7528\u53f3\u4fa7\u6d6e\u52a8\u6761\u7684\u65b9\u5f0f\u5c55\u73b0\u5728\u5546\u5bb6\u670d\u52a1\u5e73\u53f0\u9875\u9762\u3002<\/p>\n<p>\u53cd\u9988\u95ee\u5377\u6302\u51fa\u4e00\u4e2a\u6708\u540e\uff0c\u7814\u7a76\u5458\u5bf9\u5176\u4e2d\u7684\u5f00\u653e\u9898\u8fdb\u884c\u4e86\u603b\u7ed3\uff0c\u6574\u7406\u5206\u6790\u62a5\u544a\u8282\u9009\u5982\u4e0b\uff1a<\/p>\n<p><img alt=\"pic1\" src=\"http:\/\/ued.taobao.org\/blog\/wp-content\/uploads\/2013\/01\/pic11.jpg\" \/><\/p>\n<p>\u7531\u4e8e\u4e1a\u52a1\u8c03\u6574\uff0c\u5546\u5bb6\u670d\u52a1\u5e73\u53f0\u6539\u7248\u540e\uff0c\u4f1a\u7a81\u51fa\u7b2c\u4e09\u65b9\u7684\u670d\u52a1\uff0c\u8c03\u7814\u7684\u7814\u7a76\u76ee\u7684\u4e00\u65b9\u9762\u9700\u8981\u4e86\u89e3\u5356\u5bb6\u5bf9\u7b2c\u4e09\u65b9\u670d\u52a1\u7684\u6001\u5ea6\u548c\u884c\u4e3a\uff0c\u53e6\u4e00\u65b9\u9762\u9700\u8981\u4e86\u89e3\u5356\u5bb6\u9009\u62e9\u670d\u52a1\u65f6\uff0c\u5bf9\u9875\u9762\u5e03\u5c40\u7684\u504f\u597d\u3001\u9009\u62e9\u5fc3\u7406\u548c\u884c\u4e3a\u4e60\u60ef\uff0c\u4ece\u800c\u6307\u5bfc\u9875\u9762\u6539\u7248\u3002<\/p>\n<p>\u8003\u8651\u5230\u9879\u76ee\u6267\u884c\u5468\u671f\u7684\u95ee\u9898\uff0c\u91c7\u7528\u4e86\u6b63\u5f0f\u95ee\u5377\u8c03\u7814\u7684\u65b9\u5f0f\u7814\u7a76\u5bfc\u822a\u7684\u5e03\u5c40\u65b9\u5f0f\u3001\u670d\u52a1\u7684\u5206\u7c7b\u7b49\uff0c\u5176\u5b9e\u7814\u7a76\u8fd9\u7c7b\u95ee\u9898\uff0c\u53ef\u4ee5\u91c7\u7528\u5b9a\u6027\u7814\u7a76\u65b9\u6cd5\uff0c\u5982A\/B test\u3001\u53c2\u4e0e\u5f0f\u8bbe\u8ba1\u3001\u5361\u7247\u5206\u7c7b\u7b49\uff0c\u4f46\u4e3a\u4e86\u8282\u7ea6\u7814\u7a76\u6210\u672c\uff0c\u5c1d\u8bd5\u7528\u95ee\u5377\u7684\u65b9\u5f0f\u89e3\u51b3\u5173\u952e\u95ee\u9898\u3002\u4f5c\u4e3a\u6848\u4f8b\uff0c\u53ea\u662f\u4e00\u79cd\u629b\u7816\u5f15\u7389\u7684\u4ecb\u7ecd\uff0c\u4ee5\u6b64\u6765\u8bf4\u660e\uff0c\u6539\u7248\u4e2d\u4e5f\u53ef\u4ee5\u5e94\u7528\u8c03\u7814\u7684\u65b9\u5f0f\uff0c\u5229\u7528\u6570\u636e\u6307\u5bfc\u4ea4\u4e92\u8bbe\u8ba1\u3002<\/p>\n<p>\u6211\u4eec\u53ef\u4ee5\u6765\u770b\u770b\u95ee\u5377\u7684\u91cd\u70b9\u90e8\u5206\uff1a<\/p>\n<p><img loading=\"lazy\" alt=\"pic2\" src=\"http:\/\/ued.taobao.org\/blog\/wp-content\/uploads\/2013\/01\/pic21.jpg\" width=\"587\" height=\"779\" \/><\/p>\n<p>\u7279\u522b\u8bf4\u660e\uff1a\u6b64\u9898\u91c7\u7528\u4e86\u7c7b\u6bd4\u7684\u65b9\u6cd5\uff0c\u8bbe\u7f6e\u4e86\u53e6\u5916\u4e00\u79cd\u7c7b\u4f3c\u7684\u4f7f\u7528\u573a\u666f\uff0c\u6765\u8003\u5bdf\u7528\u6237\u7684\u4f7f\u7528\u504f\u597d\u3002<\/p>\n<p><img loading=\"lazy\" alt=\"pic3\" src=\"http:\/\/ued.taobao.org\/blog\/wp-content\/uploads\/2013\/01\/pic3.jpg\" width=\"566\" height=\"323\" \/><\/p>\n<p>\u7279\u522b\u8bf4\u660e\uff1a\u7f51\u7edc\u8c03\u7814\u95ee\u5377\u80fd\u591f\u8bbe\u7f6e\u9009\u9879\u968f\u673a\uff0c\u8fd9\u5728\u4e00\u5b9a\u7a0b\u5ea6\u4e0a\u907f\u514d\u4e86\u7531\u4e8e\u9009\u9879\u56fa\u5b9a\u6392\u5e8f\u5bfc\u81f4\u7684\u9009\u62e9\u3002<\/p>\n<p>\u6700\u7ec8\u5206\u6790\u6570\u636e\u65f6\uff0c\u53d1\u73b0\u5356\u5bb6\u5bf9\u6392\u7248\u5e03\u5c40\u7684\u503e\u5411\u6027\u6bd4\u8f83\u660e\u663e\uff0c\u63a5\u8fd1\u534a\u6570\u7528\u6237\u6700\u559c\u6b22A\u6837\u5f0f\u3002<\/p>\n<p>\u5356\u5bb6\u66f4\u503e\u5411\u4ece\u529f\u80fd\u7684\u89d2\u5ea6\u5bf9\u670d\u52a1\u8fdb\u884c\u5206\u7c7b\uff0c\u5982\u4e0b\u56fe\uff1a<\/p>\n<p><img alt=\"pic4\" src=\"http:\/\/ued.taobao.org\/blog\/wp-content\/uploads\/2013\/01\/pic41.png\" \/><\/p>\n<p>\u56fe\u4e2d\u76f8\u540c\u989c\u8272\u7684\u70b9\uff0c\u4ee3\u8868\u66f4\u503e\u5411\u662f\u540c\u4e00\u4e2a\u5206\u7c7b\uff1b\u6839\u636e\u6bcf\u4e00\u7c7b\u670d\u52a1\u6240\u5305\u542b\u7684\u5177\u4f53\u670d\u52a1\u5185\u5bb9\uff0c\u8fdb\u884c\u4e86\u547d\u540d\uff1b\u5e76\u4e14\uff0c\u5206\u7c7b\u540d\u79f0\u524d\u7684\u7f16\u53f7\uff0c\u4ee3\u8868\u6b64\u7c7b\u603b\u4f53\u63d0\u53ca\u9ad8\u4f4e\u7684\u6392\u5e8f\u3002\u9664\u88c5\u4fee\u5916\uff0c\u5176\u4ed6\u5206\u7c7b\u6392\u5e8f\u5dee\u522b\u4e0d\u5927\u3002\u53e6\u5916\uff0c\u4fe1\u606f\u6392\u540d\u9760\u524d\u8ddf\u6837\u672c\u6765\u6e90\u6709\u5173\u3002<\/p>\n<p>&nbsp;<\/p>\n<h5><strong>4.\u6570\u636e\u6307\u5bfc\u8bbe\u8ba1<\/strong><\/h5>\n<p><span style=\"text-decoration: underline;\"><strong>4.1 \u4f18\u5316\u9996\u9875\u5bfc\u822a\u5e03\u5c40\uff0c\u66f4\u8d34\u8fd1\u5356\u5bb6\u7ecf\u8425\u5e97\u94fa\u4e2d\u7684\u9700\u6c42<\/strong><\/span><\/p>\n<p><img alt=\"pic5\" src=\"http:\/\/ued.taobao.org\/blog\/wp-content\/uploads\/2013\/01\/pic51.png\" \/><\/p>\n<p>\u4e0a\u6587\u95ee\u5377\u8c03\u7814\u4e2d\u7684\u6570\u636e\u663e\u793a\uff0c\u5356\u5bb6\u66f4\u503e\u5411\u7528\u529f\u80fd\u5bf9\u670d\u52a1\u548c\u5de5\u5177\u8fdb\u884c\u5212\u5206\uff0c\u56e0\u6b64\u65b0\u9996\u9875\u6309\u7167\u529f\u80fd\u8fdb\u884c\u5e03\u5c40\uff0c\u5c06\u539f\u9996\u9875\u4e0a\u7684\u5de5\u5177\u6216\u670d\u52a1\uff0c\u6839\u636e\u8c03\u7814\u6570\u636e\u663e\u793a\u7684\u5356\u5bb6\u5206\u7c7b\u504f\u597d\uff0c\u5f52\u7c7b\u5230\u5404\u4e2a\u7c7b\u76ee\u3002<\/p>\n<p>\u529f\u80fd\u7c7b\u76ee\u653e\u7f6e\u5728\u9875\u9762\u7684\u7b2c\u4e00\u5c4f\u5de6\u4fa7\uff0c\u800c\u4e14\u5404\u7c7b\u529f\u80fd\u7684\u547d\u540d\u3001\u6392\u5e8f\u90fd\u53c2\u8003\u4e86\u8c03\u7814\u7ed3\u679c\uff1b\u540c\u65f6\uff0c\u6bcf\u4e00\u79cd\u529f\u80fd\u5185\u7684\u5c55\u793a\uff0c\u670d\u52a1\u548c\u5de5\u5177\u5c3d\u91cf\u5206\u5f00\u663e\u793a\uff0c\u4e5f\u5e94\u7528\u4e86\u8c03\u7814\u6570\u636e\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>4.2 \u9996\u9875\u65b0\u589e\u5356\u5bb6\u5de5\u5177\u8ba2\u8d2d\u6392\u884c\u699c\u548c\u6700\u65b0\u670d\u52a1\u6a21\u5757\uff0c\u65b0\u589e\u5356\u5bb6\u8d44\u8baf\u3001\u5356\u5bb6\u7ecf\u9a8c\u548c\u6210\u529f\u6848\u4f8b\u6a21\u5757<\/strong><\/span><\/p>\n<p>\u901a\u8fc7\u5206\u6790\u4ea7\u54c1\u53cd\u9988\u95ee\u5377\u53ef\u77e5\uff0c\u5356\u5bb6\u9700\u8981\u53ca\u65f6\u638c\u63e1\u76ee\u524d\u4f7f\u7528\u6700\u591a\u548c\u6700\u65b0\u4e0a\u67b6\u7684\u670d\u52a1\uff0c\u4f5c\u4e3a\u9009\u62e9\u670d\u52a1\u7684\u91cd\u8981\u53c2\u8003\u6307\u6807\uff1b\u4ed6\u4eec\u4e5f\u9700\u8981\u6dd8\u5b9d\u5b98\u65b9\u6839\u636e\u7ecf\u9a8c\u603b\u7ed3\uff0c\u6253\u5305\u4e00\u4e9b\u670d\u52a1\uff0c\u76f4\u63a5\u63a8\u9001\uff1b\u540c\u65f6\u4e5f\u5e0c\u671b\u670d\u52a1\u5e73\u53f0\u80fd\u591f\u6210\u4e3a\u7ecf\u9a8c\u4ea4\u6d41\u3001\u8d44\u8baf\u96c6\u5408\u7684\u5e73\u53f0\u3002<\/p>\n<p>\u8c03\u7814\u95ee\u5377\u8bbe\u8ba1\u4e86\u76f8\u5e94\u7684\u9898\u76ee\u8fdb\u884c\u8003\u5bdf\uff0c\u6570\u636e\u7ed3\u679c\u663e\u793a\u8fd9\u4e9b\u90fd\u662f\u9700\u6c42\u65fa\u76db\u7684\u6a21\u5757\u3002\u56e0\u6b64\uff0c\u5728\u6539\u7248\u8bbe\u8ba1\u65f6\uff0c\u5747\u5728\u7b2c\u4e00\u5c4f\u5448\u73b0\u51fa\u6765\uff0c\u66f4\u65b9\u4fbf\u5356\u5bb6\u9009\u62e9\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>4.3 \u4f18\u5316\u4e86\u9875\u5c3e\u7684\u670d\u52a1\u5f52\u7c7b<\/strong><\/span><\/p>\n<p><img alt=\"pic6\" src=\"http:\/\/ued.taobao.org\/blog\/wp-content\/uploads\/2013\/01\/pic61.png\" \/><\/p>\n<p>\u901a\u8fc7\u5bf9\u6bd4\u80fd\u591f\u53d1\u73b0\uff0c\u9875\u5c3e\u7684\u5e97\u94fa\u7ba1\u7406\u548c\u8425\u9500\u63a8\u5e7f\u6240\u5305\u542b\u7684\u5185\u5bb9\uff0c\u547d\u540d\u66f4\u52a0\u6e05\u6670\u3001\u5f52\u7c7b\u66f4\u52a0\u5408\u7406\uff0c\u4e5f\u4f53\u73b0\u4e86\u6570\u636e\u7684\u4f5c\u7528\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>\u5199\u5728\u6700\u540e<\/strong><\/h4>\n<p>\u5bf9\u4e8e\u4ea7\u54c1\u7684\u8c03\u7814\uff0c\u4e0d\u8bba\u662f\u5b9a\u91cf\u7684\u8fd8\u662f\u5b9a\u6027\u7684\uff0c\u6700\u7ec8\u7ed3\u8bba\u53ea\u8981\u53ef\u9760\u6709\u6548\uff0c\u90fd\u4f1a\u6210\u4e3a\u6307\u5bfc\u4ea4\u4e92\u8bbe\u8ba1\u5e08\u5de5\u4f5c\u7684\u6709\u529b\u4f9d\u636e\u3002\u4e00\u822c\u800c\u8a00\uff0c\u5b9a\u6027\u7ed3\u8bba\u7528\u4e8e\u7406\u89e3\u7528\u6237\u548c\u4ea7\u54c1\u3001\u63d0\u4f9b\u8bbe\u8ba1\u601d\u8def\uff0c\u5b9a\u91cf\u7ed3\u8bba\u5219\u5e2e\u52a9\u4ea4\u4e92\u8bbe\u8ba1\u5e08\u660e\u786e\u8bbe\u8ba1\u91cd\u70b9\u548c\u65b9\u5411\u3002<\/p>\n<p>\u5b9a\u91cf\u4e0e\u5b9a\u6027\u7814\u7a76\u65b9\u6cd5\u76f8\u7ed3\u5408\uff0c\u80fd\u4ea7\u751f\u6709\u6548\u4e92\u8865\uff0c\u4ee5\u4fbf\u66f4\u6df1\u5165\u5730\u6316\u6398\u7528\u6237\u9700\u6c42\uff0c\u4ea7\u51fa\u66f4\u79d1\u5b66\u3001\u66f4\u6709\u4ef7\u503c\u7684\u7814\u7a76\u7ed3\u8bba\u3002<\/p>\n<p>&nbsp;<\/p>\n<address>\u6587\u7ae0\u6765\u6e90\uff1a<a href=\"http:\/\/ued.taobao.org\/blog\/2013\/01\/data_application2\/\" target=\"_blank\">\u6dd8\u5b9dUED<\/a> \uff0c\u4f5c\u8005\uff1a\u6e21\u52ab<\/address>\n<address>\u9876\u90e8\u56fe\u7247\u6765\u6e90\uff1a<a href=\"http:\/\/www.gfi.com\/blog\/wp-content\/uploads\/2011\/02\/data-analysis.jpg\" target=\"_blank\">http:\/\/www.gfi.com<\/a><\/address>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5f15\u5b50 \u901a\u5e38\u60c5\u51b5\u4e0b\uff0c\u6211\u4eec\u53ef\u4ee5\u901a\u8fc7\u7528\u6237\u8bbf\u8c08\u7684&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":4012,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[47,49],"tags":[1104,622,962,2596],"_links":{"self":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts\/3977"}],"collection":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3977"}],"version-history":[{"count":6,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts\/3977\/revisions"}],"predecessor-version":[{"id":4015,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/posts\/3977\/revisions\/4015"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=\/wp\/v2\/media\/4012"}],"wp:attachment":[{"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3977"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3977"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.uxren.cn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}